Levis‘ Jeans contra New Yorker
(Higher Regional Court Hamburg, 18 September 2014)
Levi's Jeans wins against the textile retailer New Yorker. The latter offers jeans at discount prices, which mimic the famous back pocket design of Levi's. This design is protected by trademark. In contrast to design protection, trademark law has the advantage in that it is not limited in time and can be extended to all eternity. Levi's demanded 50 euros per sold jeans in damages
In its judgment of 18 September 2014, the Higher Regional Court of Hamburg banned the manufacturer New Yorker from selling more jeans of this type. It ordered the company to disclose its sales figures. Appeal to the Federal Court was not allowed.